新车项目经济可行性分析
本站原创 论文中文摘要：本论文通过对模拟新车项目白勺经济分析,展示演绎了新车项目经济分析白勺过程,研究探讨了新车项目经济分析白勺方法,提出了影响不同阶段新车项目经济分析白勺关键要素,总结了新车项目经济分析对于推动企业科学、持续、稳定发展白勺意义。本论文涉及了以下研究内容:对国内乘用车市场状况及未来发展趋势;国民经济发展速度和人均GDP发展状况;本企业和竞争企业白勺销售情况进行分析;生产车型白勺定义和生产纲领;经营收入估算;项目投资;生产成本;流动资金等。通过对项目白勺各项经济指标进行核算比较,分析不确定性因素变化对评价指标白勺影响,估计项目可能承担白勺风险,进行不确定性分析与经济风险分析。通过多方案比较,最终确定项目可行方案。通过本论文白勺研究,期望能对行业和企业白勺新车项目经济分析工作能有一定白勺指导和借鉴作用
Abstract（英文摘要）：www.328tibEt.cn Along with market competition of economy car gradually furious, each enterprise is perfecting the existing product and in the meantime continuously developing new type in order to occupy market quota and enhance product competition ability.Both the development and production of a new model need devoting a great deal of of fund. Front implement of new item, a feasibility research must be done. The feasibility research quality good or not is the basis for the enterprise carrying on investment decision, signing an item, bank financing, and it is also the key of the item success or fail.Economy analys is overall systematically investigation research, analysis calculation and comprehensive argument of planning item on the market, technique and economy etc. Its purpose is to judge item feasibility. Economy analysis is the core of the feasibility research. Analysis result is got from analysis comparison and calculation of various investigation research data. It takes a great deal of data as the base of technique economy argument. Its core contents can generalize for three aspects of market analysis, technique analysis and economy evaluation. The main mission of economy analysis is to solve the proplem how the item can attain the best produce output with minimal devotion. This text carries on an economy analysis of new model item mainly from three aspects of market analysis, technique analysis and economy evaluation.First, through a great deal of investigate research on present condition of domestic and overseas economy passenger car, in the meantime analysis on the domestic and overseas economy car market sale, and analysis on the fast development of national economy and enhancement of people life level, then estimate that economy car market foreground is vast in 2010.Then according to the enterprise sale circumstance of the existing product and the characteristics of advance technique, mature craft etc., establish new car produce outline of 50,000.Lastly, adopt international advance investment estimate method and finance performance evaluation method to do practical investment estimate ,economy performance evaluation, and use two kinds of method of profit and loss balance analysis and sensitivity analysis to analyze indetermination of item investment. Analyze and calculate from the angle of economy evaluation, then get that the item has good economy performance, strong anti- risk’s ability, feasible on finance.Finally, according to comprehensive argument, get the conclusion that the investment of item is necessary, feasible and reasonable.The economy feasible evaluation of the investment item usually carried on through a series of evaluation index. Economy evaluation index in common use is separated into two types: one type is static evaluation index. This index is more simple, has stronger maneuverability, and is easy for enterprise executive to comprehend and manage. Extensivly used in practice.Such as investment recovery period, accountancy return rate etc.. But because of all of this kind of index take no account of time value of funds, as a result influence its science and rationality, and often bring negative influence to investment decision.Another is dynamic evaluation index. Because this index takes cash discharge as foundation, and uses discount technique to make its science greatly strengthened, it has become the argumentation foundation of modern finance mangaing, and in the fulfillment of enterprise finance policy of our country extended and used.The dynamic evaluation index in common use is: the net present value, present value index number, inner guerdon rate of investment item etc..The usage of the dynamic evaluation index, greatly makes up the shortage of static evaluation.The root purpose of that enterprise carries on economy evaluation of investment item, is for the sake to argue economy feasibility of item, and to get more odds-on in the various unfathomable market competition.In order to achieve this target in the fulfillment, only using dynamic index to replace and complement the static index is not enough, dynamic index must be dynamically used.Actually in several years after investment, operating revenue and encash cost is impossible to be fixed and unchangealbe.In the item income period as long as five years or even ten years, a lot of factors change not as to person’s will.Original material price or original material consume level is the most sensitive factor to influence item income. Original material cost’s slight ascension will bring great lash to business net discharge, possibly make NPV converse, then cause the whole item investment failure.To economy evaluation of long-term investment item, should estimate income as conservative as possible, but budget cost expenses as general as possible, strengthen risk bear ability as greatly as possible.The set and change of nation macro view economic policy, the usage and change of economy control means of interest rate, exchange rate, staple material instruction price etc., are all what enterprise can’t control, but important factors closely-related with enterprise destiny. Decision layer of enterprise must earnestly study and research nation macro view economic policy, understand change regulation of the economy control means, master economy knowledge of macro view economy period and product life-span period etc., grasp general regulation of related resources price change and interest rate change of financial market.Only such, enterprise can comparatively accurately choose applicable discount in comparatively long period to carry on dynamic evaluation of economy feasibility for investment item.The index reflecting investment item profit ability are: the finance net present value, the finance net present value rate, finance inner part return rate, investment recovery period, rate of investment profit.The finance net present value (FNPV) is the sum of present values at the beginning of construction period converted from net cash discharge of every year in item life span period, according to rate of profession basis return. It is one of the important dynamic analysis indexes for investigating item profit ability. The standard of using finance net present value to adjudicate whether investment item is feasible or not is:as long as FNPV≥0, the investment item is feasible;Otherwise, the investment item is not feasible.When an investment item he a variety of investment projects, also demand using the finance net present value rate(FNPVR) as assistance index of the finance net present value, then can select superior investment project.The finance net present value rate is the ratio of the item finance net present value and item investment present value. Its economy meaning is finance net present value brought from unit investment present value.Finance inner part return rate (FIRR), is a rate of converting into cash when the sum of the present value of net cash discharge of each year is equal to 0:00 in item life span period.It reflects actual investment income level of investment item. The standard using FIRR to judge investment item whether feasible is:When FIRR≥ic, investment item is feasible;When FIRR论文关键词： 新车项目；NPV；分析；
Abstract（英文摘要）：www.328tibEt.cn Along with market competition of economy car gradually furious, each enterprise is perfecting the existing product and in the meantime continuously developing new type in order to occupy market quota and enhance product competition ability.Both the development and production of a new model need devoting a great deal of of fund. Front implement of new item, a feasibility research must be done. The feasibility research quality good or not is the basis for the enterprise carrying on investment decision, signing an item, bank financing, and it is also the key of the item success or fail.Economy analys is overall systematically investigation research, analysis calculation and comprehensive argument of planning item on the market, technique and economy etc. Its purpose is to judge item feasibility. Economy analysis is the core of the feasibility research. Analysis result is got from analysis comparison and calculation of various investigation research data. It takes a great deal of data as the base of technique economy argument. Its core contents can generalize for three aspects of market analysis, technique analysis and economy evaluation. The main mission of economy analysis is to solve the proplem how the item can attain the best produce output with minimal devotion. This text carries on an economy analysis of new model item mainly from three aspects of market analysis, technique analysis and economy evaluation.First, through a great deal of investigate research on present condition of domestic and overseas economy passenger car, in the meantime analysis on the domestic and overseas economy car market sale, and analysis on the fast development of national economy and enhancement of people life level, then estimate that economy car market foreground is vast in 2010.Then according to the enterprise sale circumstance of the existing product and the characteristics of advance technique, mature craft etc., establish new car produce outline of 50,000.Lastly, adopt international advance investment estimate method and finance performance evaluation method to do practical investment estimate ,economy performance evaluation, and use two kinds of method of profit and loss balance analysis and sensitivity analysis to analyze indetermination of item investment. Analyze and calculate from the angle of economy evaluation, then get that the item has good economy performance, strong anti- risk’s ability, feasible on finance.Finally, according to comprehensive argument, get the conclusion that the investment of item is necessary, feasible and reasonable.The economy feasible evaluation of the investment item usually carried on through a series of evaluation index. Economy evaluation index in common use is separated into two types: one type is static evaluation index. This index is more simple, has stronger maneuverability, and is easy for enterprise executive to comprehend and manage. Extensivly used in practice.Such as investment recovery period, accountancy return rate etc.. But because of all of this kind of index take no account of time value of funds, as a result influence its science and rationality, and often bring negative influence to investment decision.Another is dynamic evaluation index. Because this index takes cash discharge as foundation, and uses discount technique to make its science greatly strengthened, it has become the argumentation foundation of modern finance mangaing, and in the fulfillment of enterprise finance policy of our country extended and used.The dynamic evaluation index in common use is: the net present value, present value index number, inner guerdon rate of investment item etc..The usage of the dynamic evaluation index, greatly makes up the shortage of static evaluation.The root purpose of that enterprise carries on economy evaluation of investment item, is for the sake to argue economy feasibility of item, and to get more odds-on in the various unfathomable market competition.In order to achieve this target in the fulfillment, only using dynamic index to replace and complement the static index is not enough, dynamic index must be dynamically used.Actually in several years after investment, operating revenue and encash cost is impossible to be fixed and unchangealbe.In the item income period as long as five years or even ten years, a lot of factors change not as to person’s will.Original material price or original material consume level is the most sensitive factor to influence item income. Original material cost’s slight ascension will bring great lash to business net discharge, possibly make NPV converse, then cause the whole item investment failure.To economy evaluation of long-term investment item, should estimate income as conservative as possible, but budget cost expenses as general as possible, strengthen risk bear ability as greatly as possible.The set and change of nation macro view economic policy, the usage and change of economy control means of interest rate, exchange rate, staple material instruction price etc., are all what enterprise can’t control, but important factors closely-related with enterprise destiny. Decision layer of enterprise must earnestly study and research nation macro view economic policy, understand change regulation of the economy control means, master economy knowledge of macro view economy period and product life-span period etc., grasp general regulation of related resources price change and interest rate change of financial market.Only such, enterprise can comparatively accurately choose applicable discount in comparatively long period to carry on dynamic evaluation of economy feasibility for investment item.The index reflecting investment item profit ability are: the finance net present value, the finance net present value rate, finance inner part return rate, investment recovery period, rate of investment profit.The finance net present value (FNPV) is the sum of present values at the beginning of construction period converted from net cash discharge of every year in item life span period, according to rate of profession basis return. It is one of the important dynamic analysis indexes for investigating item profit ability. The standard of using finance net present value to adjudicate whether investment item is feasible or not is:as long as FNPV≥0, the investment item is feasible;Otherwise, the investment item is not feasible.When an investment item he a variety of investment projects, also demand using the finance net present value rate(FNPVR) as assistance index of the finance net present value, then can select superior investment project.The finance net present value rate is the ratio of the item finance net present value and item investment present value. Its economy meaning is finance net present value brought from unit investment present value.Finance inner part return rate (FIRR), is a rate of converting into cash when the sum of the present value of net cash discharge of each year is equal to 0:00 in item life span period.It reflects actual investment income level of investment item. The standard using FIRR to judge investment item whether feasible is:When FIRR≥ic, investment item is feasible;When FIRR